Archive for the ‘Social Television’ Tag

Social TV is the future.

Sarah Reedy lets us know that TV is getting social:

When this season’s Bachelor used national television to dump his bride-to-be for the runner-up, nearly every Bachelor-loving female reflected her disdain in a Facebook or Twitter status update.

[…]

According to Tracy Swedlow, CEO and analyst with Interactive TV Today, which is hosting a conference next week on the future of TV, social networking should be priority No. 1 for IPTV providers. She said that telcos should start with basics such as enabling live IM chats during popular TV shows — think American Idol, Lost, 24 or any number of prime-time programs — and eventually get deeper into social communication, including video conferencing. And, they should be doing this ASAP.

The article is quite a read, but the money quote is this:

“If you don’t see social TV as one of your highest priority, you are going to get left behind,” Swedlow said. “The Internet is nothing but about communication.”

Is TV the next Facebook? @ TelephonyOnline

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